Privacy Policy

Effective Date: 1 March 2026

Welcome to Madslots Casino. Your privacy is important to us, and we are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.madslots.com and use our services. Please read this policy carefully to understand our views and practices regarding your personal data and how we will treat it.

1. Data Controller

Madslots Casino is operated by Madslots Ltd., registered in the United Kingdom. Our registered office is at 45 King Street, London, W1U 6PA, United Kingdom.

If you have any questions about this Privacy Policy or your personal data, please contact us at:

Email: [email protected]
Phone: +44 20 7946 0123
Postal Address: Data Protection Officer, Madslots Ltd., 45 King Street, London, W1U 6PA, United Kingdom

2. Information We Collect

We collect and process the following types of personal data:

Identity Data: Name, date of birth, gender.
Contact Data: Email address, postal address, phone number.
Account Data: Username, password, account preferences.
Financial Data: Payment card details, bank account information, transaction history.
Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
Usage Data: Information about how you use our website, products, and services.
Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.

3. How We Use Your Information

We use your personal data for the following purposes:

To register and manage your account.
To verify your identity and comply with legal and regulatory requirements, including anti-money laundering (AML) and responsible gambling obligations.
To process deposits, withdrawals, and other transactions.
To provide customer support and respond to your inquiries.
To improve and personalise our services and website experience.
To send you marketing communications where you have consented to receive them.
To detect, prevent, and investigate fraud or other illegal activities.
To comply with legal obligations and enforce our terms and conditions.

4. Legal Basis for Processing

We process your personal data based on the following legal grounds:

Your consent (e.g., for marketing communications).
Performance of a contract (e.g., managing your account and transactions).
Compliance with a legal obligation (e.g., identity verification, anti-money laundering).
Our legitimate interests (e.g., fraud prevention, improving our services), balanced against your rights and interests.

5. Sharing Your Information

We may share your personal data with the following categories of recipients:

Regulatory authorities and law enforcement agencies as required by law.
Payment processors and financial institutions to facilitate transactions.
Third-party service providers who perform services on our behalf, such as IT, customer support, and marketing.
Affiliate partners and advertising networks, but only with your consent where required.
Other players or users, but only in aggregated or anonymised form.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law.

6. International Transfers

Your information may be transferred to and processed in countries outside the UK, including countries that may not have the same data protection laws as the UK. When we do so, we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the UK Information Commissioner’s Office (ICO), to protect your personal data.

7. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised or unlawful processing, accidental loss, destruction, or damage. These measures include encryption, access controls, and secure servers.

8. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which we collected it, including to comply with legal, regulatory, tax, accounting, or reporting requirements. When your data is no longer needed, we will securely delete or anonymise it.

9. Your Rights

You have the following rights under UK data protection law:

Right to access: You can request a copy of the personal data we hold about you.
Right to rectification: You can ask us to correct inaccurate or incomplete data.
Right to erasure: You can request deletion of your personal data in certain circumstances.
Right to restrict processing: You can ask us to limit how we use your data.
Right to data portability: You can request your data in a structured, commonly used format.
Right to object: You can object to processing based on legitimate interests or direct marketing.
Right to withdraw consent: If processing is based on consent, you can withdraw it at any time.

To exercise your rights, please contact us at [email protected]. We may need to verify your identity before responding to your request.

10. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website, analyse usage, and deliver personalised content and advertising. For detailed information, please see our Cookie Policy.

11. Children’s Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal data from children. If we become aware that we have collected data from a person under 18, we will take steps to delete it.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes by posting the updated policy on our website with a new effective date.

13. Complaints

If you have any concerns about how we handle your personal data, please contact us first at [email protected]. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at https://ico.org.uk.

Thank you for trusting Madslots Casino with your personal information.